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Our Values

Hedgehob lab approach


Remaining focussed

We’re not an ‘integrated’, ‘full service’, or ‘marcomms’ agency - or simply put, a ‘jack of all trades’.

Many companies will try to upsell additional services such as SEO, media planning or a thousand other things to their clients. That’s just not us.

We focus solely on designing & building great post-PC software. It’s what we do best.


Build apps and software people love to use

We aren’t content with building software that is merely useful or good.

We want to build the best products that our customers (and their customers) will love and rave about. We want our passion and skill for technology to be reflected in every project we work on.


Turn customers into fans

We constantly strive to exceed all expectations. For us, customer service isn’t an afterthought - it’s a core part of our business.

Our commitment to exceptional customer service is just one of factors that gives us the edge in this highly competitive industry.


People are our greatest assets

Although our business is building software, we believe that our people are our most valuable intellectual property.

We believe that if you create a great working environment for people and empower them with the right tools, great products and service will be natural outcomes.

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Our Team

Without a great team, we don’t have a business. We constantly thrive to instill and maintain a culture that encourages people to do the best work they can while shunning politics and the typical bulls**t that permeates the corporate world.

View Our Team


Mobile devices and apps have become our primary mode of interacting with everything around us. We have seen huge innovatiions in the IoT sector, which are enabling us to control everything in our homes - from lights to security - with our mobile devices. Advancements in CUI have also enabled us to interact with our homes and surroundings, without even touching a mobile device.


If you make the effort to go to one of the many developer gatherings around the world, whether it be a large-scale conference like Apple's WWDC or Google's I/O, or a smaller independent gathering like a local Cocoaheads, the chances are that you will be able to experience a talk, discusssion or presentation focused on localising apps. Localisation is a hot topic of discussion, and for good reason.

Free report

Understand trends in retail industry.

This white paper offers an in-depth review of the retail sector, looking at changing trends and strategies retail brands can adopt to survive and thrive amidst growing competition. Through our primary and secondary research, we provide valuable insights and guidance to retail brands facing challenges in this ever-evolving landscape.

  • Changing trends in the retail sector

  • Broader trends from primary and secondary research

  • Building better experiences to boost sales

  • Digital platforms leveraging the retail experience

  • The Road Ahead

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