Mitsubishi wanted us to reimagine the dashboard of their vehicles as a more adaptable system that supports the driver more effectively.
Currently, human-machine interfaces in vehicles consist of a 'mashup' of buttons and pixels. The growing reliance on the use of dashboards while driving is proving both distracting and dangerous to drivers, while the continued existence of old-school dials limits the adaptability of the interface.
Our extensive primary research revealed that Mitsubishi drivers valued awareness, safety, ease of use and flexibility as the most important aspects of their experience when driving.
The research helped us to create a vision that we could work towards to solve the problem. We'd look to focus solutions around family, adapting to individual needs and enabling multi-driver use; introduce personal settings and tailor the UX for each driver, and lower stress by creating a greater awareness of hazards by using technologies which are assistive, not distracting.
hedgehog lab identified how Mitsubishi could use a revamped dashboard as an opportunity to create connected cars, placing focus on how technology could alter driver experiences from home, while in the vehicle, while driving and at their destination.
By launching a companion app, drivers can track fuel and servicing requirements from the comfort of their home. Owners can also study the usage of their vehicle, increasing both safety and security.
Within the vehicle, artificial intelligence could be used to learn about vehicle users and could help cars to become smarter - with journey mapping, traffic updates and travel advice provided before setting off. Voice recognition can be used to identify the driver, saving the need to interact with the dashboard via touch.
On the road, a conversational user interface would deliver warnings about potential hazards and traffic updates. The dashboard user interface would adapt to after loading the profile of the driver, with the UI based on driver age, weather conditions and the purpose of the trip.
On arrival, the companion app can deliver maintenance alerts when needed and provide smart notifications to the user, providing reminders to perform vehicle maintenance before next setting off. The app would also have a parking timer feature, helping remove the risk of receiving a ticket!
"Our concepts received a great response from the team who lead the Connected Car efforts in-house at Mitsubishi, and we are excited to see our visions come to reality in future car launches."
An update from hedgehog lab
The safety of our team and our commitment to our partners is our top priority which is why hedgehog lab has decided to implement mandatory remote working for all our staff beginning Monday 16th March.
We’re officially the world’s best mobile app developers
Last week brought confirmation that hedgehog lab has been officially recognised as the world’s number one mobile app development company by industry analysts Clutch.
The analyst firm, which objectively ranks B2B service businesses based on their ability to deliver, expertise and market presence, has placed us at number one globally in their most recent leaders matrix for top mobile application developers.