{"id":7196,"date":"2023-09-15T16:27:43","date_gmt":"2023-09-15T16:27:43","guid":{"rendered":"https:\/\/hedgehoglab.com\/?post_type=case_studies&#038;p=7196"},"modified":"2023-09-15T16:56:45","modified_gmt":"2023-09-15T16:56:45","slug":"transforming-how-we-park-our-cars-in-the-uk","status":"publish","type":"case_studies","link":"https:\/\/hedgehoglab.com\/our-work\/transforming-how-we-park-our-cars-in-the-uk\/","title":{"rendered":"Transforming how we park our cars in the UK."},"content":{"rendered":"    <section class=\"seoworks-block-text alignfull !my-12 md:flex-row px-5 lg:px-[10%] xl:px-[15%] md:!mb-28 md:!mt-[50px] wp-block-seoworks-text\">\n        \n<h2 class=\"wp-block-heading has-primary-white-color has-text-color\">The <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-aquamarine-color\">Lowdown<\/mark><\/h2>\n\n<p>As well as making parking cheaper and easier, YourParkingSpace promotes efficient use of existing space. This means using our roads in a more sustainable way, leading to:<\/p>\n\n<ul>\n<li><strong>75,000 hours saved looking for parking<\/strong><\/li>\n\n\n\n<li><strong>355t CO2 emissions saved<\/strong><\/li>\n\n\n\n<li><strong>54,000 trees planted every month to offset carbon emissions<\/strong><\/li>\n<\/ul>\n\n<p>Founded in 2012, YourParkingSpace had a vision to change the way the world parks. And they would do this by creating more accessible parking.<br><\/p>\n\n<p>They imagined a world where parking is seamlessly integrated into our travels through smart technology. The result is easier journeys thanks to a digital parking network for more convenient, affordable, and sustainable parking.<\/p>\n    <\/section>\n    \n\n\n    <section class=\"seoworks-block-text-stats animate stats-large alignfull is-flipped-1 flex flex-col items-center justify-between flex-col py-12 md:flex-row px-5 lg:px-[10%] xl:px-[15%] md:py-28 wp-block-seoworks-text-stats\">\n        <div class=\"max-w-[630px] md:w-[630px] \">\n                            <div class=\"grid grid-cols-2 gap-x-[30px] gap-y-[30px] md:max-w-[400px] md:mx-auto md:grid-cols-1 md:gap-x-0 md:gap-y-12\">\n                                        <div class=\"stat-container flex flex-col gap-y-8 md:flex-row items-center md:w-auto md:gap-y-0 md:gap-x-8\">\n                        <div class=\"title-section relative flex items-center justify-center shrink-0 w-full aspect-square max-w-[156px] max-h-[156px] md:w-[118px] md:h-[118px]\">\n                            <h4 class=\"text-primary-white text-base leading-[22px] tracking-[0.44px] z-20\">Discover<\/h4>\n                            <img decoding=\"async\" src=\"https:\/\/hedgehoglab.com\/\/wp-content\/uploads\/2023\/05\/Shapes.svg\" alt=\"\" class=\"absolute w-full h-full\" loading=\"lazy\">\n                        <\/div>\n                        <div class=\"text-container w-[100%] max-w-[156px] md:w-auto\">\n                            <div class=\"\">Field Studies<br>User interviews<br>Stakeholder interviews<br>Constraints<\/div>\n                        <\/div>\n                    <\/div>\n                    \n                                        <div class=\"stat-container flex flex-col gap-y-8 md:flex-row items-center md:w-auto md:gap-y-0 md:gap-x-8\">\n                        <div class=\"title-section relative flex items-center justify-center shrink-0 w-full aspect-square max-w-[156px] max-h-[156px] md:w-[118px] md:h-[118px]\">\n                            <h4 class=\"text-primary-white text-base leading-[22px] tracking-[0.44px] z-20\">Explore<\/h4>\n                            <img decoding=\"async\" src=\"https:\/\/hedgehoglab.com\/\/wp-content\/uploads\/2023\/05\/Shapes-1.svg\" alt=\"\" class=\"absolute w-full h-full\" loading=\"lazy\">\n                        <\/div>\n                        <div class=\"text-container w-[100%] max-w-[156px] md:w-auto\">\n                            <div class=\"\">Analysis<br>Persona building<br>Task analysis<br>Journey mapping<\/div>\n                        <\/div>\n                    <\/div>\n                    \n                                        <div class=\"stat-container flex flex-col gap-y-8 md:flex-row items-center md:w-auto md:gap-y-0 md:gap-x-8\">\n                        <div class=\"title-section relative flex items-center justify-center shrink-0 w-full aspect-square max-w-[156px] max-h-[156px] md:w-[118px] md:h-[118px]\">\n                            <h4 class=\"text-primary-white text-base leading-[22px] tracking-[0.44px] z-20\">Test<\/h4>\n                            <img decoding=\"async\" src=\"https:\/\/hedgehoglab.com\/\/wp-content\/uploads\/2023\/05\/Shapes-2.svg\" alt=\"\" class=\"absolute w-full h-full\" loading=\"lazy\">\n                        <\/div>\n                        <div class=\"text-container w-[100%] max-w-[156px] md:w-auto\">\n                            <div class=\"\">Usability testing<br>User group outreach<br>Benchmark testing<br>Accessibility evaluation<\/div>\n                        <\/div>\n                    <\/div>\n                    \n                                        <div class=\"stat-container flex flex-col gap-y-8 md:flex-row items-center md:w-auto md:gap-y-0 md:gap-x-8\">\n                        <div class=\"title-section relative flex items-center justify-center shrink-0 w-full aspect-square max-w-[156px] max-h-[156px] md:w-[118px] md:h-[118px]\">\n                            <h4 class=\"text-primary-white text-base leading-[22px] tracking-[0.44px] z-20\">Listen<\/h4>\n                            <img decoding=\"async\" src=\"https:\/\/hedgehoglab.com\/\/wp-content\/uploads\/2023\/05\/Shapes-3.svg\" alt=\"\" class=\"absolute w-full h-full\" loading=\"lazy\">\n                        <\/div>\n                        <div class=\"text-container w-[100%] max-w-[156px] md:w-auto\">\n                            <div class=\"\">Surveys<br>Analytics Review<br>Usability bug revie<br>Feedback review<\/div>\n                        <\/div>\n                    <\/div>\n                    \n                                    <\/div>\n                    <\/div>\n        <div class=\"w-full flex justify-center flex-col p-0 m-0 text-container md:w-1\/2\">\n        \n<h2 class=\"wp-block-heading\">The <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-aquamarine-color\">Problem<\/mark><\/h2>\n\n<p>The YourParkingSpace platform \u2013 available across<a href=\"https:\/\/netsells.co.uk\/services\/web-application-development\"> web<\/a>,<a href=\"https:\/\/netsells.co.uk\/services\/ios-app-development\"> IOS<\/a> and<a href=\"https:\/\/netsells.co.uk\/services\/android-app-development\"> android<\/a> \u2013 connects drivers with over 350,000 privately owned and commercially operated parking spaces across the country. Drivers can book parking on-demand on an hourly, daily, or monthly basis.<br><\/p>\n\n<p>For users, this means quicker journeys as they spend less time looking for parking spaces. So, journeys are shorter, which means fewer emissions. This leads to cleaner air and greener cities.<br><\/p>\n\n<p>The YourParkingSpace app also features the largest database of EV charging stations. So, drivers can book charging points in advance too. With an influx of new users, YourParkingSpace asked us to improve the platform so it could cope with the increased demand.<\/p>\n        <\/div>\n    <\/section>\n    \n\n    <section class=\"seoworks-block-text-image animate alignfull is-flipped- flex md:flex-row flex-col items-center justify-between px-5 lg:px-[10%] xl:px-[15%] md:!my-[134px] wp-block-seoworks-text-image\" id=\"\">\r\n        <div class=\"text-image scale-0 w-full max-w-[630px] max-h-[630px] md:w-1\/2\">\r\n            <picture class=\"!max-w-full object-cover !h-auto\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace.png\" media=\"(min-width: 1536px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace-600x600.png\" media=\"(min-width: 1280px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace-500x500.png\" media=\"(min-width: 1024px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace-400x400.png\" media=\"(min-width: 768px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace.png\" media=\"(min-width: 100px)\">\r\n            <img decoding=\"async\" style=\"\" class=\"!max-w-full object-cover !h-auto\" src=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-2-YourParkingSpace-500x500.png\" alt=\"\" loading=\"lazy\" width=\"629\" height=\"629\" \/>\r\n        <\/picture>        <\/div>\r\n        <div class=\"text-container w-full block p-0 m-0 md:w-1\/2\">\r\n        \n<h2 class=\"wp-block-heading\">The <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-aquamarine-color\">Solution<\/mark><\/h2>\n\n<p>In 2018 we worked on a series of projects to improve user experience and acquisition. We also developed third-party integrations for seamless functionality. Later, in 2019-2020 YourParkingSpace saw more substantial growth. They were keen to make sure their infrastructure could service the rapidly growing user numbers across multiple devices, endpoints and locations.<\/p>\n\n<p>We created a feature roadmap, UI\/UX wireframes and cost-benefit analysis. We then integrated new products. Now, the platform works seamlessly across the<a href=\"https:\/\/netsells.co.uk\/services\/web-application-development\"> web<\/a>,<a href=\"https:\/\/netsells.co.uk\/services\/ios-app-development\"> IOS<\/a> and<a href=\"https:\/\/netsells.co.uk\/services\/android-app-development\"> android<\/a>. The YourParkingSpace app is now robust enough to deal with fluctuating traffic, varied booking schedules and real-time inventory updates.&nbsp;<\/p>\n\n<p>We developed secure API integrations to process and provide data. So, YourParkingSpace can now partner with third-party car park operators and referral platforms like confused.com. We continue to support YourParkingSpace, providing regular updates and improvements for their continued success.&nbsp;<\/p>\n        <\/div>\r\n    <\/section>\r\n\n\n    <section class=\"seoworks-block-text-image animate alignfull is-flipped-1 flex md:flex-row flex-col items-center justify-between px-5 lg:px-[10%] xl:px-[15%] md:!my-[134px] wp-block-seoworks-text-image\" id=\"\">\r\n        <div class=\"text-image scale-0 w-full max-w-[630px] max-h-[630px] md:w-1\/2\">\r\n            <picture class=\"!max-w-full object-cover !h-auto\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace.png\" media=\"(min-width: 1536px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace-600x516.png\" media=\"(min-width: 1280px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace-500x500.png\" media=\"(min-width: 1024px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace-400x400.png\" media=\"(min-width: 768px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace.png\" media=\"(min-width: 100px)\">\r\n            <img decoding=\"async\" style=\"\" class=\"!max-w-full object-cover !h-auto\" src=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/image-4-YourParkingSpace-500x500.png\" alt=\"\" loading=\"lazy\" width=\"629\" height=\"629\" \/>\r\n        <\/picture>        <\/div>\r\n        <div class=\"text-container w-full block p-0 m-0 md:w-1\/2\">\r\n        \n<h2 class=\"wp-block-heading\">Deliverables<\/h2>\n\n<ul>\n<li><strong>Multi-day booking.&nbsp;<\/strong>\n<ul>\n<li>Users can now block-book parking spaces for a discounted rate.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Location-based search.&nbsp;<\/strong>\n<ul>\n<li>No need to pre-plan. Users can just check the map and see prices and availability in the local area.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Image integration.&nbsp;<\/strong>\n<ul>\n<li>Now owners can add images for parking spaces so users can check the size and security before they book.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Updated branding &amp; UX<\/strong>\n<ul>\n<li>We continue to work with YourParkingSpace, delivering updates to improve both the user experience and the overall look and feel of the app.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n        <\/div>\r\n    <\/section>\r\n\n\n    <section class=\"seoworks-block-text-image animate alignfull is-flipped- flex md:flex-row flex-col items-center justify-between px-5 lg:px-[10%] xl:px-[15%] md:!my-[134px] wp-block-seoworks-text-image\" id=\"\">\r\n        <div class=\"text-image scale-0 w-full max-w-[630px] max-h-[630px] md:w-1\/2\">\r\n            <picture class=\"!max-w-full object-cover !h-auto\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace.png\" media=\"(min-width: 1536px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace-600x600.png\" media=\"(min-width: 1280px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace-500x500.png\" media=\"(min-width: 1024px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace-400x400.png\" media=\"(min-width: 768px)\">\r\n            <source srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace.png\" media=\"(min-width: 100px)\">\r\n            <img decoding=\"async\" style=\"\" class=\"!max-w-full object-cover !h-auto\" src=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-5-YourParkingSpace-500x500.png\" alt=\"\" loading=\"lazy\" width=\"629\" height=\"629\" \/>\r\n        <\/picture>        <\/div>\r\n        <div class=\"text-container w-full block p-0 m-0 md:w-1\/2\">\r\n        \n<h2 class=\"wp-block-heading\">The <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-aquamarine-color\">Product<\/mark><\/h2>\n\n<p>The results have been staggering. YourParkingSpace is a clear market leader, with a mind-blowing <strong>12,000 cars parked every day<\/strong> via the<a href=\"https:\/\/netsells.co.uk\/services\/mobile-app-development\"> app<\/a>. That\u2019s <strong>400 users per minute<\/strong>.<br><\/p>\n\n<p>There are <strong>over 45,000 registered parking owners<\/strong> in the UK. And YourParkingSpace, with more than <strong>67K reviews <\/strong>on the app store and Trustpilot, has <strong>more 5-star reviews than any other parking business<\/strong>.<br><br><strong>Downloads of the app exceed 1.5 million<\/strong> across all the app stores. And there are <strong>over 100k bookings per month<\/strong>, generating millions in revenue.<\/p>\n        <\/div>\r\n    <\/section>\r\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-6-YourParkingSpace-1024x585.png\" alt=\"\" class=\"wp-image-9799\" srcset=\"https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-6-YourParkingSpace-1024x585.png 1024w, https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-6-YourParkingSpace-300x171.png 300w, https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-6-YourParkingSpace-768x438.png 768w, https:\/\/hedgehoglab.com\/wp-content\/uploads\/2023\/09\/Image-6-YourParkingSpace.png 1277w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Easier journeys thanks to a digital parking network for more convenient, affordable, and sustainable parking. <\/p>\n","protected":false},"featured_media":9820,"parent":0,"menu_order":24,"template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false},"cs-industries":[300,336,339],"cs-services":[357,359,298,369,371,408],"cs-solutions":[],"brands":[494],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Transforming how we park our cars in the UK. | hedgehog lab<\/title>\n<meta name=\"description\" content=\"Cutting down travel times and reducing carbon emissions through the market-leading YourParkingSpace platform \u2013 available across web, IOS and android.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hedgehoglab.com\/our-work\/transforming-how-we-park-our-cars-in-the-uk\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta 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