Sarat Pediredla
CEO and Co-Founder
“Amusing though it is to those who know him, Sarat was once set to become a brain surgeon. Then he found computers – and discovered his true passion.
After moving from India to the UK to study software engineering, he worked as a developer for several years before setting up his own company, hedgehog lab, with fellow developer Mark Forster. hedgehog lab is a human-centred global tech consultancy. Our experts in UXR, UI/UX, engineering, AI, cloud, & data science partner to deliver custom app development and digital transformation services.
The business, which has raised £6.3m of investment from Private Equity investors, was ranked #9 in GP Bullhound Fastest Growing Northern Tech businesses and in the Inc 5000 list of fastest-growing European businesses. It was also named one of the Best Workplaces in the UK by Great Place to Work® UK and one of the Most Flexible Companies to work for in 2023 by Flexa.
Sarat, who remains passionate about all things digital, is clear on his ambition: to make hedgehog lab one of the world’s biggest and best digital product consultancy.”