Introducing our new Global Chief Marketing Officer


9th May 2023


2 min


Antonia Hayianni

Following the recent Netsells acquisition‚ hedgehog lab has named Patrick Richardson as its new global chief marketing officer. Patrick will continue to serve as managing director of the Americas in addition to his new role as Global CMO.

Patrick has over 20+ years of agency leadership experience‚ driving innovation‚ strategy and design for mobile‚ web‚ advertising and social platforms having led former agencies as Creative Director and Director of Integrated Marketing. Pat also holds a M.A. in Integrated Marketing Communication from Emerson College and B.F.A. in Communication Design from Syracuse University.

Since our global expansion‚ our agency has been recognised as the number one app development company in Boston by leading ratings and reviews platform Clutch‚ and has been appointed to develop apps for a wide range of US organisations‚ including life sciences and energy companies in California; insurance‚ healthcare and social media companies in Texas; logistics and health and wellness companies in Virginia/Maryland: investment and healthcare companies in New York‚ and technology and utilities companies in Boston.

“Having led the global growth of hedgehog lab in the Americas over the past eight years I hold a unique perspective on how an innovative brand and marketing plan with a sprinkle of human passion and AI can drive us to be one of the most respected tech consultancies in the world‚” said Richardson.  “I look forward to unveiling these plans and products in the next few months.”